The short answer: pet owners look for hours, services, booking and a place they can trust, often in a hurry. A light site, with the services, photos of the team and the place, and booking by phone, WhatsApp or form, is enough, and the entry plan will do. A small product shop can come later.
What the site needs
| What |
What to do |
| Services and hours |
What you do (check-ups, vaccines, grooming, selling pet food), how long it takes and the hours. Clear at first glance. |
| Booking |
Phone and WhatsApp in view; a form to ask for a slot: Putting WhatsApp on your site. |
| Emergencies |
A visible sentence on what to do out of hours, with the contact. It is the information that matters most at that moment. |
| Photographs |
Of the team and the place, shrunk. Photos of clients’ pets only with permission: Image optimisation. |
| Products |
A simple catalogue, or a small shop if you sell outside: Which plan for a shop. |
Getting started
| 1 |
Start with the entry plan with the services, the hours and booking.
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| 2 |
Put the emergency information on the home page and on the Google Business Profile: Being found on Google.
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| 4 |
Test on a phone: many requests come with a sick animal and the owner on the phone.
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| 5 |
Review the plan if you sell products online or take bookings with payment.
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Do not give diagnoses or prescriptions through the site. General care advice, yes; assessing a symptom without seeing the animal, no. Say “bring the animal in” and how. For care with the privacy of those who book, see Which plan for a clinic.
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In our plans
| Situation | Plan | Why |
| Starting: services, hours, photographs and booking by phone, WhatsApp or form | Pro | 1 site, 10 GB SSD NVMe for the (shrunk) photographs, unlimited e-mail accounts on your domain |
| A shop with many product photographs, or several branches | Plus | 6 sites, 20 GB SSD NVMe |
| A chain of shops or a group of practices | Ultra or Business | unlimited sites, 30 to 200 GB SSD NVMe |
WHEN TO MOVE UP: when the product photographs of an online shop fill the 10 GB of the Pro plan, when each branch wants its own site, or when booking and order confirmations reach the limit of 100 e-mails per hour. Review the plan too if you start taking payment online. Moving up does not lose the site.
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