The short answer: WordPress can show on the home page your latest posts (like a blog) or a fixed page you wrote (like a company site). You choose it under Settings > Reading, in “Your homepage displays”. For almost every business, the fixed page is the right one.
Which to choose
| Your site is... | Use |
| A company, shop or service | A fixed page. You control what the visitor sees first. The blog, if you have one, goes on another page. |
| A blog | The latest posts. The home page is the list of what is new. |
| A company with a blog | A fixed page for the home and another page for the blog (for example, “News”). |
| A shop (WooCommerce) | A fixed page, with featured products. The shop has its own page. |
Step by step
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| Do not pick the same page for both things. If the “Homepage” and the “Posts page” are the same, the home page shows the list of posts and loses the text. In a block theme, the home page also depends on the Editor’s “Home” template. |
| A home page that is also a landing page for an ad is another thing: Landing pages. |
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Is the home page not showing as you chose? Open a ticket with the address and what you see. Open a support ticket |
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