
The short answer: WordPress.com is a service where the site lives on another company’s servers; the WordPress you install on your hosting is the same program, but the site is yours. You can take the content (posts, pages, comments) and the images. What does not come for free is the exact look of the theme and the paid features of the original service, which you have to rebuild or replace.
What comes, and what stays
| Part | Does it come? |
| Posts and pages | Yes, in the export file. |
| Comments | Yes, in the same file. |
| Images and files | Yes, if on import you choose to download the attachments. Check afterwards that they appeared. |
| The theme and visual settings | Not by themselves. Choose an equivalent theme and reconfigure. |
| Plugins and the original service’s features | No. Look for equivalent plugins, on plans that allow them. |
| Followers and subscriptions | Check what your plan lets you export; not everything may come. |
| The domain | If you registered it there, it must be transferred or pointed. See below. |
Step by step
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| Do not cancel the old service before you confirm everything. Until the domain points to the new site, the old one is what visitors see. Keep the export file and the images as a backup. WordPress.com’s menu and tool names change; if you cannot find the option, search their help for “export”. |
| If you come from another platform (Blogger, for example): Moving a Blogger blog to WordPress. If the site was made in a builder, see Website builder or your own hosting. |
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Want help making the move without losing visitors? Open a ticket with the site’s current address. Open a support ticket |
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SEE ALSO How to install WordPress in a few clicks Moving a Blogger blog to WordPress |
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