The theme decides how the site looks: fonts, colours, width, where the menu sits, how a list of posts is laid out. Your content is independent of it, which is why you can try themes freely without losing anything you wrote.
From the official directory
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In the WordPress dashboard, open Appearance and then Themes.
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Click Add New. The official directory appears, with filters by feature.
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Hover over a theme and use Preview to see how it would look before installing anything.
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Click Install. The theme is now available, and your site is unchanged.
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Only then click Activate. That click is the one that changes the site.
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Install without activating, and preview first. The preview shows your content inside the new theme, which is a very different thing from the pretty screenshots on the theme page.
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From a file you were given or bought
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Save the theme .zip on your computer. It has to be the theme file, not the full bundle with documentation and extras that some sellers hand over.
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Under Appearance, Themes, Add New, use Upload Theme.
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Pick the file and install. If it complains that the stylesheet is missing, you opened the wrong bundle: inside it there is another .zip, and that one is the theme.
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If the theme asks for companion plugins, install those too. Many commercial themes only look like the demo with them in place.
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A theme downloaded from a sharing site is a real risk. Commercial themes redistributed for free regularly carry hidden code that opens your site to whoever put it there. Buy from the author, or use the official directory.
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If the file is large and the upload dies halfway, the size limit is PHP’s. See PHP limits. Alternatively, upload the theme folder over FTP into wp-content/themes: see FTP accounts and FileZilla.
Three things to check before activating
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Why |
| That you have a recent backup |
Activating a theme touches menus and widget areas. Being able to go back is worth more than any amount of care. |
| That the theme is maintained |
Look at the last update date. An abandoned theme eventually breaks on a new WordPress release. |
| That you will get updates |
A theme bought from its author gets updates; a theme copied from somewhere else gets none. |
When you are ready to actually switch, what moves across and what does not is covered in the article on changing themes.
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The theme will not upload, or the site went strange after installing it? Tell us which one.
Open a support ticket
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